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Our partners

Helsinki International Horse Show opportunities for cooperation 2026

The 2026 Helsinki International Horse Show will see a major overhaul, and we are delighted to be making this journey with our partners. Many prestigious brands and companies have joined us to create a new, more experiential event, Helsinki International Horse Show 2.0!

The support of our partners can be seen and felt in every aspect of the event – in the highlights of the arena, in the audience experience and behind the scenes. Together, we are building an event that both the public and the equestrian world can be proud of.

We would like to thank all our partners involved – without you there would be no Horse Show!

Below you will find all this year's partners

A global brand since its foundation, LONGINES continues its commitment to watchmaking in more than 150 countries whilst remaining faithful to its historical values. Elegance, its fundamental virtue, remains the principle by which all the brand’s activities around the world are governed today.​

From its creation in St-Imier, Switzerland, in 1832 to this day, the history of the LONGINES watchmaking company has been marked by many important events. You can now discover all of them through a chronology presenting the main highlights of its existence. Explore nearly two centuries of history and watchmaking tradition.

With its legacy stories from the past decades, the brand has won renown for its expertise and its timeless elegance. A true hallmark of the brand, expressed through its slogan “Elegance is an attitude”, elegance is one of LONGINES’ core values, guiding the choice of every single one of its Ambassadors

The master goldsmiths of A. Tillander, founded in 1860, craft each commissioned piece by hand in our atelier in Helsinki. In creating our atelier jewellery, Alexander Tillander values and upholds the finest traditions of gemstone and goldsmithing craftsmanship. The jewellery is still handmade, and most pieces are designed according to the customer’s wishes and preferences.

Hööks is the leading equestrian retailer in Scandinavia, offering a wide and affordable selection for riders, horses, and dogs. We serve all active enthusiasts, providing equipment, clothing, and footwear where function, design, and quality come together—available in our 73 stores and online.

Pohjola Insurance has supported, safeguarded, and made an impact on Finnish sports and physical activity for decades. As the insurance partner of over 80 sports federations, we strive to ensure that nothing stops the Finnish spirit—and to be there when setbacks occur on the rink, tatami, or field. When Finland keeps moving, everything falls into place.

Finnlines – experience the sea with us
Finnlines is one of Finland’s leading shipping companies. We offer sustainable sea voyages on the Baltic Sea all year round — whether you’re travelling from Helsinki to Travemünde, Germany, or from Naantali via Långnäs to Kapellskär, Sweden. You can even tour the entire Baltic Sea, as our ro-pax vessels also take you from Sweden to Germany and Poland.

Starting on May 20, 1933 with five planes and fewer than 30 employees, Turkish Airlines´ journey continues today as the airline flying to the most countries in the world – celebrating its 92nd year.

Turkish Airlines´ growing passion over the years has earned the title of the airline that flies to most countries in the world. Today Turkish Airlines conduct flights to more than 130 countries with a young fleet of 506 aircraft.

Due to its unrivaled flight network, young and modern fleet, comfortable seats and delicious treats,  Turkish Airlines have earned the title of the Best Airline in Europe for many concecutive years Turkish Airlines has engraved its name with exciting world-renowned sponsorships and advertisements. 

OP Uusimaa is the largest bank in the OP Financial Group and a major employer and actor in the Uusimaa region.
Owned by its member-customers, OP Uusimaa operates based on the values of humanity, responsibility, and success together.
In line with our core mission, we promote sustainable financial prosperity, safety, and well-being for our owner-customers and our operating environment.

Kultajousi is the largest jewelry company in Finland. You can find our stores all across the country—we serve you in 71 locations. We are a part of your life, both in everyday moments and celebrations!

Messukeskus is Finland’s most experiential event venue – the number one arena for meaningful encounters. Here, you’ll find the leading trade fairs and event brands in the industry, along with the expertise to bring any event vision to life. We provide fitting settings for events of all sizes. Bring us your idea – we’ll make it happen, sustainably and in style.

Sponsor Insight is a research company specializing in measuring the impact of sponsorships and events, as well as in consulting. Our services include media monitoring, various consumer and market measurements related to sponsorship and event marketing, consulting, social media monitoring, and visitor and impact assessments for events. Our clients include companies, rights holders, media organizations, and the public sector. A 20-year partnership with the Helsinki International Horse Show has played a significant role in the development of our company’s products and services.

WHG brings clinic-level equine veterinary services conveniently to your home stable in the Uusimaa region. We treat your horse using the best diagnostic equipment on the market and provide comprehensive support for its performance and well-being. As a partner of the Helsinki International Horse Show, WHG is proud to actively support equestrian sports.

Black Horse – A Sign of a Healthy Horse

Black Horse has been a trusted partner of the Helsinki International Horse Show for over two decades. Our collaboration with this top-level equestrian event reflects our commitment to horse welfare and the development of the equine industry.

Individual Nutrition – Designed for Finnish Conditions

Feeding a horse requires knowledge, attention, and an understanding of individual needs. Black Horse feeds complement forage-based diets and provide balanced nutrition for different stages of a horse’s life. Our selection includes supplements that make it easy to create an effective feeding plan – whether for a competition horse, a leisure companion, or a growing foal.

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All About Riding in One Place!

The stories from Finland’s only equestrian media with over a hundred years of history are available online. At Ratsastuksesta by Hevosurheilu, you’ll find the best articles about horses and the people who love them. Our website covers trending topics, phenomena, and the lives of horses and riders both in Finland and around the world.

It’s the place for anyone who follows different equestrian disciplines — as a subscriber, you read the topics and stories that interest you most. We report reliably and professionally, always keeping content up to date.

Something is happening on Ratsastuksesta every moment — read it for yourself!

Visibility and impact online. We offer websites, maintenance, advertising, search engine optimization, and graphic design — all from one place. We make digital visibility easy and effective, with clarity, expertise, and a strong focus on results.

Our collaboration with the Helsinki International Horse Show has already been excellent in the past, so it was an honor for us to deepen this partnership even further. We want to be part of building this unique event — online, in print materials, and across all communications.

Horse & Rider is a Finnish, knowledgeable, and customer-oriented online store and specialty shop for equestrian equipment. You can find our Horse & Rider store in Kerava.

From Horse & Rider’s wide selection, you’ll find popular and trusted brands, as well as high-quality supplements and feeds. Whether you’re a beginner or an experienced competitor, Horse & Rider is here to serve you — at our store in Kerava and online at horserider.fi. You are warmly welcome!

The Helsinki International Horse Show is a traditional event that brings together horse lovers and equestrian enthusiasts from all over the country. The event offers wonderful visibility and a meeting place for our beloved sport. We have participated in the event for many years, and with the move to Messukeskus, we wanted to join as an official partner — after all, HIHS is the highlight of the year!

Harjun Oppimiskeskus is a bold and attractive forerunner in the equine industry. With us, you will learn to become a versatile equine professional through hands-on training in a natural environment. Strong connections to working life, a close-knit community, top-level expertise, and excellent facilities all support your development into a skilled professional in the field.

ClipMyHorse.TV is the leading streaming platform for equestrian sports and breeding. From local shows to top international events, ClipMyHorse.TV brings the excitement of the arena directly to your screen—live and on demand, anytime, anywhere.

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Print Team is an advertising expert based in Lahti. We serve customers all over Finland with versatile expertise and provide effective solutions for a wide range of advertising and printing projects. Our team’s combined experience in the field exceeds 150 years. In addition to the finished product, we also offer design and installation services. We use only high-quality and proven materials in our production.

Boutique Riders’ Corner is a versatile store for outdoor enthusiasts, horse lovers, and dog owners in Hyvinkää. We offer a wide range of high-quality equipment for riders, horses, outdoor activities, and dogs. Our knowledgeable service and comprehensive product selection are available both in-store and online.

Wahlstén has over 100 years of experience in leather goods manufacturing, and high-quality leather products are still handcrafted in Lahti. In addition, we operate as a wholesaler with retailers around the world. Besides our own Wahlstén brand, we also import other top global brands such as Sprenger, Acavallo, TRM, Kerckhaert, and Lami-Cell.

Development is important to us, and we continuously collaborate with professionals from various fields, which is reflected in our products. They are designed to be practical and durable. Our selection includes a wide range of products for both horses and people, regardless of discipline.

Wahlstén products are available through our retailers, at our factory store, and now also online.

Hevosopisto is a national training center for equestrian sports and the largest educational institution in the field. Our goal is to educate the top equine professionals of the future, who are competitive on an international level as well. The center’s competition and coaching activities provide excellent learning opportunities and world-class facilities for both training and competition.

Videpe specializes in producing high-level sports and entertainment broadcasts. As TV partners of the Helsinki Horse Show for over 10 years, we have been bringing the excitement from the riding arena directly to viewers’ homes around the world.

Our services also include live streaming, post-production, graphic design, and equipment rental. With years of experience, we deliver outdoor productions of all sizes with quality and passion.

Ticketmaster is the world’s largest ticketing company and the global leader in ticket products and services for live events. We distribute 600 million tickets annually across more than 35 countries and are the official partner for thousands of venues, artists, sports teams, festivals, arts centers, and theaters. Ticketmaster Finland (formerly Lippupalvelu) was established in 1945 and is part of Live Nation Entertainment.

At Ticketmaster, we are proud to be the long-standing ticketing partner of the Helsinki International Horse Show, an event that is not only a cherished tradition but also a world-class sporting occasion.

Event tents and furniture with over 20 years of experience, expertise, and passion. We help plan and execute festivals, corporate parties, staff celebrations, large-scale events, sports events, private gatherings, cornerstone ceremonies, Christmas parties, Halloween parties, and other celebrations. From our tent rental service, you’ll find comprehensive solutions for any type of event: event tents, pop-up tents, furniture, stages, and stands. We deliver solutions transported, set up, furnished, and dismantled—reliably, exactly the way you want, and at the agreed time!

Xerox is a leading global technology company providing printing solutions and document management services. We have been reinventing the workplace experience for over a century. With the acquisition of Lexmark, we are taking a step forward by bringing together two of the industry’s leading players.

Ramirent Finland Oy is the largest and most comprehensive construction equipment rental company in Finland, serving customers nationwide through a network of 57 rental locations and a team of 570 reliable construction equipment professionals. Thanks to our extensive branch network, we are close to our customers and can provide the best solutions quickly and efficiently. While the construction industry is our largest client group, our customer base also includes installation companies, industrial plants, shipyards, municipal and government authorities, event organizers, and private households.

Pelican Self Storage is the leading self-storage provider in the Nordic countries, offering self-service storage solutions for both private and business customers. We have locations in Finland, Denmark, and Sweden. All of our facilities are conveniently situated in central areas and are easily accessible by car.

Institutional partners

The Fédération Equestre Internationale (FEI) is the world governing body for Jumping, Dressage & Para Dressage, Eventing, Driving & Para Driving, Endurance and Vaulting. The FEI’s mission is to drive and develop equestrian sport globally in a modern, sustainable and structured manner with guaranteed integrity, athlete welfare, equal opportunity and a fair and ethical partnership with the horse.

In accordance with the City of Helsinki’s urban strategy, events and experiences are an essential part of the city’s rhythm and vitality. Helsinki invests in attracting major international events and in strengthening the city’s appeal. Events enhance the vitality of the city and its businesses, bring together residents and visitors, and build Helsinki’s image as an international city of events.

The Helsinki International Horse Show and the FEI Jumping World Cup™ qualifier held as part of the event are important annual sports events for Helsinki. They bring world-class sport, visibility, and tourism revenue to the city. The event strengthens Helsinki’s position as a respected host city for major international events and as a vibrant meeting place where sports, culture, and community come together.

Yle (The Finnish Broadcasting Company) has long been the media partner of the Helsinki Horse Show and has broadcast the main competition events on its channels. Yle Sports will continue to deliver the highlights of the World Cup weekend on Yle Areena and its TV channels for the enjoyment of equestrian sports fans watching from home.

The Helsinki Horse Show is one of the most significant and traditional annual sporting events in Finland. Since 1986, it has been not only the premier event for Finnish equestrian sports but also a stage of the World Cup held in Finland.

The Ministry of Education and Culture has provided financial support for the bidding and preparation of international sporting events. By supporting event bids, the ministry aims to demonstrate Finland’s commitment to hosting international events that promote the development of sports and enhance Finland’s image internationally. The Helsinki Horse Show is an excellent example of this!

The Finnish Equestrian Federation (SRL) is the central organization for equestrian sports in Finland. SRL promotes riding as a form of general sports and physical education, organizes equestrian competitions, and develops riding instruction and coaching in the country. SRL represents the interests of all riding enthusiasts, advocating for both elite athletes and recreational riders.

John Nurminen Foundation – Saving the Baltic Sea

Founded in 1992, the goal of the John Nurminen Foundation is to save the Baltic Sea and preserve its legacy for future generations. The foundation’s projects improve the condition of the Baltic Sea by reducing pollution and environmental risks, such as eutrophication and biodiversity loss. It is also a recognized communicator and producer of maritime cultural content, strengthening people’s connection to the sea. The foundation’s work is guided by measurable results and impact. Its activities are primarily funded through donations and grants.